...the launch of MyNetworkTV, the Fox-owned upstart created for those WB and UPN affiliates left orphaned when their networks merged into a new venture known as The CW.
"With the way that the world has been going, this is hitting exactly at the right moment," says Fairchild. "People are going to want to tuck the kids in and sit back and watch a couple of blondes bitch-slapping each other across the screen. What could be more fun than that?"
"It's insane," Derek says, noting the rigors of filming 65 episodes equivalent to three seasons of weekly shows in less than four months. "But my character is so much fun to play. She's just evil, and that's what intrigued me."
Adapted from the wildly popular Spanish-language genre, MyNetwork's telenovelas appear, at least for now, to lack the cultural depth and sexual passion of the originals.
But the shows will follow the same finite format self-contained stories with a beginning, middle and happily-ever-after end.
"What makes a novela unique is that there is an ending and a sense of urgency when you watch it because you know it's not going to be around forever," says Twentieth Television's programming chief Paul Buccieri.
"I've been a fan of this genre for nine years," Buccieri continues. "It was only until I was in this position that I could push this concept through."
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